Solution
We collaborated with Juniper Networks teams to build a customer experience around the idea of showcasing real data in real time. Beginning at the main entry, we created the Terrastream, an ambitious light sculpture fashioned from hundreds of light tubes patterned after the world map, with an interactive dashboard that allows visitors to control and explore various views of real-time data. Additionally, to support this authentically collaborative experience, we designed both formal and informal workspaces to promote two-way conversations, plus interactive platforms to facilitate collective sharing and in-depth demonstrations, and track the buzz of industry thought leaders. Combining the human, physical and digital elements provided a customer engagement that is not only memorable, but also rooted in brand and company culture.