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HerMD
Introduction
HerMD partnered with Elevate to manage its paid media portfolio, aiming to drive appointment bookings and support e-commerce growth in the complex healthcare marketing landscape.
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Challenge
Their team needed a strategy that reached qualified audiences efficiently, navigated closed media ecosystems, and maximized the effectiveness of digital advertising across multiple channels.
Solution
Elevate crafted a comprehensive digital strategy, diversifying paid media channels, enhancing creative to strengthen data signals, and improving consumer identification. This approach drove more appointment bookings, supported e-commerce goals, and optimized media performance across the portfolio.
Results
24%
Lower CPA for new client conversion vs. previous campaigns
$100K
In sales following first aesthetics e-commerce promotion
1350%
ROAS following first aesthetics e-commerce promotion
Executed Services
Brand Strategy
Paid Media
Strategy
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