Consumer Insights
Leveraging Elevate’s proprietary consumer insights platform, we analyzed HerMD’s target audience to uncover nuanced behavioral differences by market, enabling a more targeted digital strategy
Paid Media
We diversified HerMD’s paid media channels to reduce redundancy and reach qualified audiences throughout their day
Strategy
To address data-sharing limitations on Meta and LinkedIn, we devised creative strategies to enhance data signals, improving consumer identification and driving more appointment bookings