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HerMD

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Introduction
HerMD partnered with Elevate to manage their entire paid media portfolio, requiring a deep understanding of HerMD’s target audience and the nuanced landscape of healthcare marketing.
Results

24%

Lower CPA for new client conversion vs. previous campaigns

$100K

In sales following first aesthetics e-commerce promotion

1350%

ROAS following first aesthetics e-commerce promotion

Executed Service
Brand Strategy
Crafted a digital strategy that could drive appointment bookings, support e-commerce efforts, and navigate increasingly closed media ecosystems
Paid Media
Diversified HerMD’s paid media channels to reduce redundancy and reach qualified audiences throughout their day
Strategy
Devised creative strategies to enhance data signals, improving consumer identification and driving more appointment bookings
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