HerMD partnered with Elevate to manage its paid media portfolio, aiming to drive appointment bookings and support e-commerce growth in the complex healthcare marketing landscape.

Their team needed a strategy that reached qualified audiences efficiently, navigated closed media ecosystems, and maximized the effectiveness of digital advertising across multiple channels.

Elevate crafted a comprehensive digital strategy, diversifying paid media channels, enhancing creative to strengthen data signals, and improving consumer identification. This approach drove more appointment bookings, supported e-commerce goals, and optimized media performance across the portfolio.