Current State Partnership Assessment
Evaluated the current Titans partnership landscape to assess existing partnerships, terms, exclusivities, and asset rights to identify future opportunities for revenue growth
Asset Architecture
Developed a new partnership structure to meet short and long-term revenue goals including partnership tiers, revenue thresholds, and asset accessibility at each level
Category Strategy
Identified targeted categories based off industry, economic, marketing, and sports sponsorship spending trends to build initial prospect lists
Go-To-Market Strategy
Created a final Go-to-Market Strategy per partnership tier and per category to include initial prospecting, Titans narrative alignment, partnership package structures, and revenue
