Multi-Year Partnership with Paris-Based Digital Security Leader Builds on Global Legacy for the Next Generation of Innovation
The San Antonio Spurs today announced a new jersey patch partnership with Ledger, the world leader in digital asset security for consumers and enterprises, that brings together innovation, international connection and shared values. The multi-year agreement was announced today and marks a defining moment in the Spurs continued evolution from legacy franchise to formative global brand.
“This moment cements a decades-long history of international collaboration and growth by the Spurs organization, as the game of basketball has grown to touch every culture and continent."
RC Buford
CEO of Spurs Sports & Entertainment
“Ledger has led the way in the digital asset space, having helped to build the industry from the ground up. With this international collaboration, we are proud to stand alongside them as we connect the next generation of fans and leaders around the world.”
The partnership brings together two brands with established legacies and ambitious futures, trailblazers in their respective spaces, united by a shared desire to foster international collaboration. With more than 7.5 million devices sold worldwide in over 165 countries, Ledger has earned global trust by protecting digital assets through user-first, secure-by-design technology. Ledger secures over 20% of the world’s crypto, and its enterprise-grade security platform Ledger Enterprise™ is used by over 70 organizations worldwide. Ledger Academy is a leading, comprehensive education platform that’s bringing digital asset and security education to the masses.
“When I met RC and the Spurs team, it was clear we had total alignment in values and vision for the future.”
Pascal Gauthier
Chairman & CEO of Ledger
“The U.S. is Ledger’s top market globally, and aligning ourselves with an historic U.S. sports team, which boasts a deep French connection past and present, will help us onboard the next generation of sovereign individuals. The San Antonio Spurs, at the heart of America in Texas, is the future of the league, growing their fandom rapidly, and the most international team the NBA has to offer. Our multi-year partnership is one of many major milestones in 2025, a year that will go down in history as the inception of a new era of Ledger.”
Spurs x Ledger
The Spurs will debut their new Ledger-branded jerseys at the NBA draft on June 25th, where it will be presented to their first-round draft picks, number 2 and number 14 overall, and then at the NBA California Classic games tipping off in San Francisco on Saturday, July 5. The new patch will be featured on the San Antonio Spurs and Austin Spurs team jerseys, fan jerseys sold by the Official Spurs Fan Shop and the San Antonio Spurs shooting shirts and practice jerseys.
In support of the Spurs global community impact efforts, Ledger will take an active role in the Spurs ongoing community efforts in Paris, which tipped off earlier this year at the 2025 NBA Paris Games with the launch of the Spurs Play Paris multi-year court renovation initiative. In their work to provide education around the ever-evolving technology industry, Ledger will also become the presenting partner of Spurs Tech & Basketball Camp, which uses sports and technology applications to engage school-aged participants ages 10-14. The camp includes activities for youth basketball players to connect science, technology, engineering, and math (STEM) to basketball and show how STEM exists everywhere in sports, bringing together the Spurs and Ledger cultures seamlessly for our next generation. Ledger will also become the presenting partner of Spurs Jr. NBA programming and Spurs Sports Academy fundamentals camps.
This cross-cultural partnership builds upon the Spurs longstanding legacy of global basketball and collaboration, as the Silver and Black are widely known in the NBA as leaders in international scouting. With players from 30 different countries taking the court for the team since they joined the NBA in 1976, including seven from France, the Spurs have made a significant and consistent effort to grow the game of basketball internationally, in both community efforts such as Play Paris as well as strategic global collaborations like this official partnership with Ledger.
The San Antonio Spurs worked in collaboration with Elevate to secure this strategic partnership.
About Ledger
Celebrating its 10 year anniversary in 2024, Ledger is the world leader in Digital Asset security for consumers and enterprises. Ledger offers connected devices and platforms, with more than 7M devices sold to consumers in 180 countries and 10+ languages, 100+ financial institutions and commercial brands. Over 20% of the world’s crypto assets are secured by Ledger.
Ledger is the digital asset solution secure by design. The world’s most internationally respected offensive security team, Ledger Donjon, is relied upon as a crucial resource for securing the world of Digital Assets. With over 14 billion dollars hacked, scammed or mismanaged in 2023 alone, Ledger’s security brings peace of mind and uncompromising self-custody to its community.
Don’t buy “a hardware wallet.” Buy a LEDGER® device.
LEDGER® is a trademark owned by Ledger SAS, a company incorporated under French laws.
About Spurs Sports & Entertainment
Spurs Sports & Entertainment (SS&E) is a value-based and community-centric sports and entertainment company that provides premier live and global digital experiences for fans across a portfolio of three teams and several first-class venues in South Texas – all supported by a staff of more than 1,000 full and part-time employees. SS&E owns and operates the San Antonio Spurs (NBA), Austin Spurs (NBA G League), and San Antonio FC (USL), as well as managing the day-to-day operations of the Frost Bank Center, The Rock at La Cantera, Toyota Field and Ricos STAR Soccer Complex. The SS&E investor group is led by Managing Partner Peter J. Holt.
