World Team Tennis Taps Elevate for Ticketing, Hospitality
By Rob Schaefer
World Team Tennis, the co-ed team tennis league founded in 1974 and relaunching under new ownership this December, has tapped Elevate as its ticketing, hospitality and experiential provider. Terms were not disclosed.
Elevate will manage WTT’s ticketing-related strategy and operations; product design; marketing, sales and advertising; logistics; and reporting and analytics, among other responsibilities. Tickets for WTT’s six events across Brooklyn’s Barclays Center (Dec. 1-2), Toronto’s Coca-Cola Coliseum (Dec. 5-6) and Miami’s Amerant Bank Arena (Dec. 14-15) went on sale last week. Opening night tickets are priced between $82.50 and $305.55 on Ticketmaster.
WTT is also in the market with multiple premium or experiential packages developed with Elevate:
- Pro Player of the Day: Includes courtside seating, all-inclusive food-and-beverage, lounge access, a private car service and host, and exclusive on-court experiences. Packages start at $2,295.
- WTT Match Point: Includes courtside or club-level seating, all-inclusive F&B and in-seat service, and the opportunity to play a point on the match court. Packages start at $899.
Courtside Club: Includes courtside seating, all-inclusive food-and-beverage service, lounge access, a private car service and host, access to practices and coaches/analysts, and photo opportunities. Packages start at $849. - World Team Tennis Insider: Includes lower-level, baseline or floor seating (depending on the venue), all-inclusive F&B and access to practices and coaches/analysts. Packages start at $399.
Elevate is also the U.S. Open’s premium hospitality sales partner. Experiential hospitality is now a seven-figure annual business line for the USTA, the governing body’s CCO Kirsten Corio told SBJ ahead of the 2026 U.S. Open, illustrating the opportunity in the category around tennis events.
The relaunched World Team Tennis will proceed with three city-based teams, headlined by tennis stars including Jessica Pegula, Taylor Fritz, Frances Tiafoe and Tommy Paul. Through a recent deal with Versant’s USA Sports, live coverage of WTT events will air on CNBC and stream for free on Fandango.