AFC Asian Cup
Community Engagement & Grassroots Program
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Solution
Elevate is appointed by the AFC 2027 Local organizing Committee to design and deliver a multi-year community engagement and grassroots program, connecting communities within Saudi with the tournament journey from ACL Elite, U17 Asian Cup, and AFC Asian Cup 2027.
Results
300+
Community registrations to date
87.5%
Student participants likely to pursue a career in sports
Executed Services
AFC27 Community Engagement Strategy
Grassroots & School Program
Public-Facing Community Events
Volunteer Engagement Pipeline
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