Stanford Athletics
Jersey Badge Partnership
Introduction
Stanford Athletics engaged Elevate to identify their first jersey badge partnership.
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Challenge
Stanford Athletics sought to unlock new partnership revenue through its first jersey badge opportunity, identifying a brand that could invest across multiple programs while authentically connecting with Stanford’s culture of innovation and excellence.
Solution
Elevate developed the partnership narrative and commercial opportunity, positioning Stanford’s athletic success and DoorDash’s founding ties to The Farm as a compelling platform for collaboration. Through prospect outreach, tailored sales materials, and negotiation support, Elevate helped bring a landmark, multi-year partnership to life across 15 athletics programs.
Results
15
Athletic Programs
Executed Services
Creative and narrative development
Prospect identification and outreach
Customized proposals and follow-up materials
Negotiation and deal support
"We are thankful for Elevate’s collaboration and excited about the opportunities this partnership will yield as we continue to invest in the student-athlete experience.”
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