EPIC

“The EPIC platform provided us with the crucial data-driven insights we needed to confidently revolutionize our football and men's basketball ticketing and annual giving model. The analysis presented key opportunities and potential challenges, giving us a clear roadmap for this transformational change. This intelligence enabled us to move beyond assumptions and make strategic, informed decisions that simply wouldn't have been possible before. Ultimately, EPIC empowered us to create a more engaging and sustainable model for our loyal fans and donors.”

“We didn’t just study who our fans are, we also studied, ‘Hey, here's what the potential for your fan base is,’ and not just when it comes to selling tickets, but if you're looking for donations, here's the right pool of people that might be interested in that. If you're looking to sell mini-plans – you know premium is a hot topic in the Bay whether you're going to a Warriors game or a 49ers game, people want premium experiences – so that has allowed us to truly go and revamp what that premium experience looks like so that we can take care of the true blue Cal fan, but we can also introduce some new people to our brand that's right there in our backyard.”